How we do it:
Agile philosophy in everyday
business

How we do it: <br>Agile philosophy in everyday <br>business

Halfway through the project, you realize you could've done something better? You could've saved some valuable time and resources along the way and completed the project much earlier if only you had a better, more efficient work process?

Adapt to the market in a cost-effective way

If the answers to the questions above are – yes, yes, and yes – welcome to the world of agile business philosophy. The idea originates from the agile software development – a group of methodologies based on iterative development, in which solutions evolve through self-organizing cross-functional teams. We wanted to implement that approach and mindset in every segment of our company, and this is why.

How does agile philosophy translate to our everyday business? Simply said – it allows us to adapt to market changes very quickly, both internally and externally, as well as respond rapidly to customer demands. Besides that, it enables us to constantly find more cost-effective solutions without ever compromising quality.

According to the Agile Manifesto – „Agile processes promote sustainable development. The sponsors, developers, and users should be able to maintain a constant pace indefinitely“. (source: Manifesto for Agile Software Development)

People before processes

For the last 50 years of project management, especially in software development, the predominantly used methodology was the Waterfall model, which focuses on predefined stages – from project requirements to testing and operations. Although very useful, this methodology has a major flaw: every step needs to be validated before moving to the next one – and consequentially, every change you want to implement is going to be very expensive.

Today's market works on a completely different premise – we need to be prepared for constant changes, adaptations and improvements, so the traditional approach doesn't meet our needs anymore. Instead, agile philosophy allows us to respond to clients' needs faster and increases our overall productivity and efficiency. Furthermore, by delivering our project in smaller chunks more frequently, we can be much more flexible with clients' needs – and that is one of the most significant advantages of the Agile system. It's quite the opposite of the traditional Waterfall system based on delivering massive pieces of project with huge chunks of time in between.

Why did we implement agile mindset in our entire business process? Because we wanted to implement a more efficient project management process that encourages adaptability and accountability, as well as improve time management and self-organization in the company – in purpose of delivering highest quality product to every client.

In its nature, agile business is customer-centric, because it allows us to do our job better, faster, and more efficient.

Agile vs. waterfall
Agile vs. waterfall

Agile philosophy in practice

At this point, you are probably wondering: what does all this mean in terms of project management – in a realistic situation? Business agility is a mindset based on 4 values and 12 principles defined in the Manifesto for Agile Software Development.
It implies a set of values, principles, frameworks and methods, which all comes down to creating a culture that values adaptability and willingness to learn from errors.

The 4 agile values:

  • Individuals and interactions over processes and tools.
  • Working software over comprehensive documentation.
  • Customer collaboration over contract negotiation.
  • Responding to change over following a plan.

The 12 agile principles:

  • The highest priority is to satisfy the customer through early and continuous delivery of valuable software.
  • Welcome changing requirements, even late in development. Agile processes harness change for the customer's competitive advantage.
  • Deliver working software frequently, from a couple of weeks to a couple of months, with a preference for the shorter timescale.
  • Clients and developers must work together daily throughout the project.
  • Build projects around motivated individuals. Give them the environment and support they need, and trust them to get the job done.
  • The most efficient and effective method of conveying information to and within a development team is face-to-face conversation.
  • Working software is the primary measure of progress.
  • Agile processes promote sustainable development — the sponsors, developers, and users should be able to maintain a constant pace indefinitely.
  • Continuous attention to technical excellence and good design enhances agility.
  • Simplicity — the art of maximizing the amount of work not done — is essential.
  • The best architectures, requirements, and designs emerge from self-organizing teams.
  • At regular intervals, the team reflects on becoming more effective, then tunes and adjusts its behaviour accordingly.
We decided to start running our entire business accordingly to the agile mindset, and we decided to start with SCRUM. This framework uses a set of meetings, tools and roles in order to help teams structure and manage their work. However, it is important to realize that SCRUM implementation is only a small part of the transition to agile business.

Holistic approach

To be „agile“ in the true sense of the word implies a holistic approach and some elementary changes across the company. It requires more flexibility, wider availability of resources, quicker responses to issues and most importantly – trust in employees. One of the key elements of agile business is highly adaptable, self-organizing teams whose members can shift roles and focus on different issues at any time.

So what is the difference between SCRUM and AGILE?

The main difference is very simple – even though both focus on continuous improvement, SCRUM is a framework, and AGILE is a mindset. You can never really become completely agile, but SCRUM can help you get started with implementing agile principles into your everyday communication and work.
Modern agile characteristics

Pro vs con: can you implement Agile philosophy in your business?

Although some companies have difficulties with the lack of resource planning, unpredictable results or deadlines, and shortage of documentation, Agile philosophy is never „black or white“, and that's the beauty of it. Oftentimes, the ideal scenario will include a blend of agile and traditional methodologies, especially for companies that rely on policies and detailed documentation.

The point is, the agile business mindset has far more advantages, such as:

  • Greater productivity, flexibility and adaptability to change
  • Short-term goals and sprints are easier to manage and achieve results
  • Better use of resources at lower cost (better ROI)
  • Faster problem detection and faster change
  • Greater interaction with customers/clients
  • Emphasis on teamwork

How does that translate to everyday business?

Increased flexibility comes with an amazing approach: rapid response to failure – it is much easier to make changes and improvements in the middle of a project than to wait until the project is done even to realize a mistake or bad decision was made.

At the same time, agile principles drastically improve team collaboration and open more efficient lines of communication inside the team as well as with the client, which boosts productivity and overall efficiency. Another astounding benefit of the Agile business mindset is quicker and more efficient „release cadence“ – meaning quicker project releases on a reliable schedule. This implies higher levels of predictability, as well as ability to release projects much earlier than originally planned.

Since agile mindset encourages cross-functional teams in which all contributors are exposed in every part of the process, solutions evolve through trial and error. Although it's sometimes quite challenging to maintain flexibility and adaptability while trying to set even approximate deadlines or budgets, the rewards are much higher than you can imagine.

The biggest benefit of an agile business mindset is transparency – teams collaborate tighter, communicate more openly and assess progress on a regular basis. In addition, this kind of setup opens a more transperent communication with the client, as they are involved in every step of the project.

Scrum principles

Satisfied customers = increased business value

With any improvement to the company processes, there is always an underlying goal – increased value for the customer. Satisfied customer is the primary objective of any company, so agile mindset focuses on empowering every employee to perform their job with the customer value in mind.

In traditional organizations, the preplanned course of action on a specific project doesn't really take customer needs into consideration – everything will go as planned without questioning the outcome along the way. This kind of approach can damage company's reputation and produce more costs. That's why agile business operates differently – through iterative development, customer value is always a number one priority, and everyone collectively decides which outcome will satisfy the customer best.

At the beginning of the project, the expectations are clarified and customer problems defined – and then the magic begins. Instead of waiting months to deliver the completed project, a working version of the software is provided frequently throughout the development process. This allows the client to test the software, give feedback and have continuous communication with the agile development team. The benefits are clear: the project is delivered faster, the outcome is controlled every step of the way, and financial risk is dramatically decreased.

Rethink the way you do your business

When talking about the future, the agile mindset is not a trend but a new way of doing business – and is here to stay. Continuous adjustments to clients' needs, flexibility in terms of budget and deadlines, and better use of company's resources along the way – the benefits are truly outstanding.

Business agility will open up a whole new world of opportunities if you learn how to utilize it. In the end, results will speak for themselves: you will detect problems faster, your clients will be satisfied and involved in every step of the project, and you will learn to utilize your team in a whole new way. In the long run – you will save time, money and save yourself from disappointment. Even though your first instinct might pull you towards fixed project specifications, deadlines and budgets, business agility will allow you to evolve and keep up with constant changes around you.

If you are the type of person to enjoy dynamic surroundings and you are highly adaptive to change, always looking for new opportunities – you have the agile mindset, and you should seriously consider implementing agile principles in your business. It will boost your visibility, increase adaptability and business alignment, as well as increase the value for the customer and lower the overall financial risks. If you ask us: „Which business mindset to choose – traditional or agile?“, the answer is: „It depends on the work and the clients“. In general, if there is even the slightest possibility to do so – take the agile route and never look back!

Testimonial
Author: Angela M